Posted on Wednesday, February 15, 02012

Meet Our New Canon C300! 1st production company in the Bay Area to have it!

Canon Eos C300 EF Mount Camera

Thanks to our friends at Canon and Snader, Shoulder High Productions and Sustainability Media are the 1st production companies in the Bay Area have Canon's new Flagship Cinema Super 35mm CMOS HD Camera.

And wouldn't you know it we're shooting with it right away.  Stills and videos will be forthcoming as soon as possible but we're thrilled to be putting the L-Series Canon Lenses that we acquired for shooting with the Canon 5D MII to use on an actual production ready video camera.

The images we will be able to make with this light weight small form factor camera will blow you away and its the perfect camera for hand-held and ENG work as well as beautiful talking heads and landscapes.

What's all the hype about????   Until we get back from our first trip with it, we'll let Philip Bloom tell you allllllll about it.

http://philipbloom.net/2011/12/24/c300review/

Watch his short here.

Some Specs from Canon's Website

Canon C300 Dynamic Range and Sensor Size

That's all for now.  Gotta get to work!  But a full production report and story to come.  We look forward to helping your next production be an amazing success with the new Canon C300 and our other offerings.

 


Posted on Monday, October 31, 02011

Stanford University Medical Campus Renewal: Hoover Pavilion

DrBaldwin_StanfordRenewal_HooverPavilion

Shoulder High Productions was recently asked to commemorate the history of the Hoover Pavilion on Stanford University Medical Campus, a building built in the early 1930's and formerly known as the Palo Alto Hospital.  As it turns out we knew just the guy to ask about this building.  Shoulder High Productions' owner Christopher Baldwin's father, Dr. Davis Baldwin.  Dr. Baldwin had been the first Chief OB/GYN Resident and had a very full career serving the Palo Alto and Stanford Community with his business partner and wife Patricia Baldwin, NP. It was an honor to be able to sit down with him and some of the patients who were cared for at the hospital.  They shared some memories of what the hospital and care was like back then.

This short video was the first in a series of videos that we have created to document and honor the current Stanford Medical Campus as it starts a near decade long rebuilding process to modernize the facilities and care for the community.

You can learn more about the Hoover Pavilion here: http://stanfordpackard.org/hoover-overview

and more about the Stanford University Medical Campus Renewal project here: http://stanfordpackard.org/

HOOVER PAVILION

Remember that you can watch in HD by clicking the button in the bottom right of this play window after you press play.


Posted on Monday, April 18, 02011

A Look at the Before, After and Behind the Scenes of a Great Video Shoot.

It is a fairly regular occurrence that we show up to produce a video for one of our clients, with all intentions of making a beautiful looking image for them only to be led into a tiny room with white walls and a dry erase board on the wall.  Without the right tools and experience this can lead to a really compromised and uninspiring look for the final video.  However, take a look at the below set of images where we were empowered by our great clients at Silicon Valley Bank to use the right equipment for the job to make sure we got the best results possible.

SVB Interview space with no lighting or staging

SVB Interview Look #1 - 2011

 

In this next sequence we see another common problem which is just the opposite.  Another exciting startup company has hired us to create some video for them and we walk into a massive expanse of cubicles and very few people working in them yet.  Again Shoulder High Productions has the tools and the know how to make a great look in such a situation.

SVB Production Still - 2011

SVB Interview Look #2 - 2011

We used our Panasonic HPX3700 P2 Varicam camera which has a native 1920x1080 24p sensor to ensure the best possible HD AVCIntra100 codec and resolution.  We supplemented this beautiful camera with our Letus 35mm lens adapter and a set of Zeiss PL Mount CineStyle Prime Lenses.  The combination of these tools really makes sure we are ready to make a beautiful interview regardless of the environment we are given and we are always happy to have the opportunity to put them to use for your projects.


Posted on Thursday, September 16, 02010

Own Products Website Launches with a ton of video support from SHP

Shoulder High Productions was recently asked to help create a series of videos for the new website of Own Products , a brand new line of all natural skin care.  Own Products was founded by the same succesful team that created the green/eco cleaning line of Method Products.

Take a look at the website and sample the videos we created in a studio and natural environments for a great new client.

Own Products Website

 


Posted on Monday, July 5, 02010

SHP Helps Cisco Live in Las Vegas

Cisco Live

Shoulder High Productions, LLC. was excited to have the opportunity to help crew and equip the production of Cisco Live In June of 2010 held in Las Vegas.

With dozens of trusted professionals in our network, the latest High Definition video gear, and enough insurance coverage to appease the most stringent production requirements, SHP was able to feel right at home while on the road.  Whether your production is bringing you to our backyard in the Bay Area of California or if you need to travel around the world; we'll be your trusted partner to make sure your production is a success.


Posted on Friday, March 12, 02010

Singer Associates Inc.: A Finalist in the Best Agency of the Year Award

Singer Associates Inc.

Singer Associates Inc.: A Finalist in the Best Agency of the Year Award

Singer Associates Inc. , a client of both Shoulder High Productions, LLC. and Sustainability Media, was nominated as one of only four finalist in PRWEEK Magazine's "Best Agency of the Year" award !

It is the fourth time in the last five years they have been honored with this distinction. We are extremely happy for them and proud to be called upon by their team in San Francisco to create the media for many of their client's video campaigns.

We look forward to continued collaboration and successes.

Below is just one example of our work together.  It is an ongoing public outreach program to communicate to the surrounding community the needs, impacts, benefits of the Stanford University Medical Center Project:Renewal .

Stanford Renewal Program

 


Posted on Monday, February 15, 02010

SHP's client Vertigo Software, Inc. builds NBC's Olympic Video Player

Vertigo Software, Inc. , a client of Shoulder High Production's, LLC . was called upon to build NBC's online video player for the 2010 Vancouver Olympics.

Vertigo build NBC's Video Player


"Designed and built in partnership with NBC Universal and Microsoft, this unique web experience will showcase live streaming and on-demand HD video and immersive photo galleries for a wide variety of competitions, athlete interviews and Opening and Closing ceremonies during the network’s February 12-28 coverage.

HD-quality Video
Thousands of hours of live HD content, streaming at full 720p. Microsoft IIS Smooth Streaming technology enables the player to automatically adjust video quality to match each user’s bandwidth."

Using Microsoft's Silverlight Player, which you can downloand and install for either PCs or Macs here , and a host of other cutting edge web tools, Vertigo created the perfect online experience of the Olympics.  We have watched their design and perfection of many of these integrated web strategies and the work they did for NBC is truly "gold medal" deserving!

Of particular interest to Shoulder High Productions, LLC. is the HD player they built which ramps up the quality of the stream from low enough for a smooth fast start to a full 720 High Definition video experience.  It is almost as much fun to watch the video quality improve for the first few seconds of play, as it is to watch the Olympians do their stuff!  But we're video people over here so you're allowed to just watch and enjoy the competitions.

We're extremely happy to be helping Vertigo with their media communication needs and look forward to bringing you more of their great work.

 

GO U.S.A.!!!   (click the picture above to watch the action)

 


Posted on Friday, February 12, 02010

SHP helps SVB Financial Group Optimize their Auditorium for Video Needs

 

SVB Auditorium 2

This week Shoulder High Productions, LLC. was brought in to SVB Financial Group to help design a new lighting plot for their corporate headquarters's Kellogg Auditorium.  The auditorium is used for countless meetings and trainings by the employees of the bank but it has increasingly become a place that partners like the Commonwealth Club have come to hold their gatherings.  Since an increasingly larger number of these events were being filmed and posted to the web, we were called in with the help of Glo Lighting to propose a new lighting arrangement they could use specifically for when they film events in this space.  The needs and demands of lighting a space for video are very different than for daily use and we're happy to help our clients create the best solutions for their reoccurring video needs.  We're happy to say that they are choosing between Compact Florescent and LED lights so Sustainability Media is also happy with the Green choices!

SVB Auditorium 1


Posted on Thursday, February 4, 02010

For Every Cause... An App! Check Out "CauseWorld" and Save the World!

Cause World - An App to Save the World 2

Today we filmed a promo for an amazing new company called CauseWorld.   http://www.causeworld.com/

This is one of those moments when you see technology and social trends meet in perfect harmony. And get this...Its for a good cause!

CauseWorld is a free App downloadable for the iPhone or Android phones that lets you earn "Karma Points" when you visit actual stores and businesses.  Your GPS phone lets you choose to tell CauseWorld when you're in a participating store or business.  When you acure enough Karma Points you can redeem them as an actual donation to a charity of your choice.  Citi picks up the bill on your behalf.  So all you have to do is tell CauseWorld I just had a fair-trade, shade-grown, organic latte and bought a some 100% post-recylced toilet paper and boom you've saved the Rainforest, helped fund relief in Haiti or sent text books to underfunded schools!  The charity is your choice!

Of course this is all instantly updatable to your Facebook or Twitter feeds and competition amongst your peers is encouraged!

Seriously I think this is a great combination of technology and an effort to help make saving the world a little easier.

So go Sign up already!  Just remember you heard it here at Sustainability Media first!

Cause World - An App to Save the World Cause World - An App to Save the World


Posted on Thursday, February 4, 02010

SHP helps CMD Highlight Intel's new Netbooks for Kids

Shoulder High Productions, LLC. was called on by our clients in Portland, CMD, to shoot a video highlighting Intel's new Netbook designed specifically for kids.

There's a saying in the industry... "Never work with kids or animals! (or really crowded, noisey, open to the public museums...:)"  It is a very silly saying as you can see the kids did GREAT and CMD did a wonderful job editing the piece together.


Posted on Monday, February 1, 02010

SVB helps school kids as it expands into India

SVB India Expansion

In 2009, Silicon Valley Bank Financial Group hired Shoulder High Productions, LLC. to shoot the United States portion of a corporate documentary highlighting the company's recent expansion into India. A small focus of the larger documentary features the role SVB Financial Group is playing in supporting the American India Foundation's Digital Equalizer Program.  "SVB Financial Group is a sponsor of the American India Foundation's Digital Equalizer Program bringing a computer lab and assistance to an underprivileged school in Bangalore."

You can watch this segment of the documentary here on their YouTube site: http://www.youtube.com/watch?v=6olO9sNyLB0

SVB Ken Wilcox on India Expansion


Posted on Monday, February 1, 02010

SVB Financial Group hosts a Discussion of the State of Venture Capital

SVB Venture Capital Explained

In December of 2009, SVB Financial Group hosted a panel discussion titled "How Venture Capital Works." The panelists discussed the relationships, decisions, and economics that drive venture capital. The panel included participants representing the three key roles in VC industry dynamics.  Shoulder High Productions, LLC. was asked to help produce the event for a near immediate online distribution.

We organized a 3 camera, live switched program for Silicon Valley Bank Financial Group.  The middle camera was on a dolly and added a great boost to the production value.  This was shot on location in the client's headquarters so we brought in everything we would need to convert their corporate auditorium to a elegant studio for this extremely insightful and behind the scenes discussion of the inner workings of the modern day venture model.  We were excited to have had the opportunity to serve this longstanding client and help them communicate to a larger audience the state of the Venture Capital Model and SVB Financial Group's role in it.

You can watch the 6 part video on their YouTube site here. http://www.youtube.com/watch?v=rGlASuPdaeE

 


Posted on Monday, February 1, 02010

SVB supoorts the Salvation Army in the San Francisco Tenderloin

It was last year this time that Shoulder High Productions helped Silicon Valley Bank Financial Group create a video highlighting the new San Francisco Tenderloin division of the Salvation Army.

"Silicon Valley Bank's Community Development Finance group was instrumental in arranging the funding for the Ray and Joan Kroc Community Center in San Francisco. This state of the art facility serves the community in the heart of the Tenderloin district and is operated by the Salvation Army."

SVB hired us to shoot for a day at the location and SVB's Director of Multi-Media, Steve Norfleet, edited the piece together.

 

 


Posted on Thursday, January 28, 02010

TJPA is Awarded Funds to Help Support California High-Speed Rail Line

TJPA Commends Historic Award of $2.35 Billion in ARRA Funding for California
Funding will Help Support High-Speed Rail Line Connecting San Francisco to Los Angeles

The Transbay Joint Powers Authority is excited to announce today that it applauds President Obama, Secretary LaHood and the Federal Railroad Administration's decision to award California $2.35 billion in ARRA High-Speed Rail funding.

“The President is making good on his promise to create thousands of jobs by investing in our nation’s infrastructure,” said Mayor Gavin Newsom. “With today’s commitment to California, we can begin rebuilding our state’s economy as we build a model High-Speed Rail system for the nation. We will continue to work with the Administration, our Congressional leaders in Washington and the Governor to ensure the Transbay Project moves ahead this year, creating 48,000 jobs in the first phase of construction.”

This latest award of funding comes on the heels of the United States Department of Transportation's (USDOT) loan of $171 million dollars to the Transbay Project and is a strong endorsement of California’s vision of High-Speed Rail in the State and at the Transbay Transit Center.
"With this federal funding award, and the TIFIA loan received earlier this week, San Francisco’s Transbay Transit Center will be one of the first projects in the country putting these stimulus funds to work, improving California’s economy through investments in its future,” said Nathaniel P. Ford, Sr., Chairman, TJPA Board of Directors.

The project is currently planning for the demolition of the existing terminal, which will make way for the construction of the new Transbay Transit Center. Demolition of the current terminal and bus ramps could begin as early as this spring.  The new Transit Center is expected to open in 2015.

“We would very much like to thank the many people who supported us through this process, including Speaker Pelosi, Senators Feinstein and Boxer, Governor Schwarzenegger, Mayor Newsom, and the entire Bay Area body of legislators at the local, State and Federal level,” said Maria-Ayerdi-Kaplan, Executive Director of the TJPA. “We will continue to need their support to ensure that the vision for a Northern California High-Speed Rail hub can be achieved in downtown San Francisco.”

www.transbaycenter.org
www.temporaryterminal.org
Join us on Facebook !

Watch the video we produced to give an overview of this historic project.

Transbay Transit Center Overview Center


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